Collaborating with the Bulls’ Biggest High Flyer: Benny.

Fresh off our trip to create huge banners for the Blackhawks to honor Stan Mikita and Bobby Hull, we were called back downtown to honor a different team in red and black: Our own Chicago Bulls.

We’ve printed many pieces for the Bulls before, but this time was different. The banner wouldn’t just have to be one piece but transform into many. The team’s mascot, Benny The Bull, would be suspended in the air high above the crowd atop a giant banner. As he released a hinge mechanism, the banner would extend and create a new message on top of the old one.

You can get a sense of the size of this banner by viewing some of these clips below:

After testing a prototype, it was game time. With cables to keep the Bulls mascot secure, Benny released the banner to reveal several different messages. The music kicked in and the crowd went wild.

If a banner with multiple messages is something you’re interested in, let’s talk. It’s not your ordinary effect and your audience will definitely be surprised when one message becomes a lot more.