Every year, PANTONE® reveals the Color of the Year. We always enjoy learning what the winning color is, because at ER2, we love color. It’s an integral part of the things we create, whether it’s a massive building banner, graphics for a fleet of trucks, or Color Jam on State Street.
PANTONE is known worldwide as the standard language for the selection and accurate communication of color across a variety of industries, and each year, the company makes a symbolic selection of a color that reflects what’s taking place in our culture. Last year, it took two shades and combined them to make the Color of the Year.
This year, they’re back to their single-color ways. Greenery is the PANTONE Color of the Year.
In an announcement on its website, PANTONE expanded on Greenery. The color is a refreshing and revitalizing shade, symbolic of new beginnings.
“Greenery bursts forth in 2017 to provide us with the reassurance we yearn for amid a tumultuous social and political environment. Satisfying our growing desire to rejuvenate and revitalize, Greenery symbolizes the reconnection we seek with nature, one another and a larger purpose.” —Leatrice Eiseman, Executive Director of the Pantone Color Institute
To read more about the selection and see some great color palettes, just visit pantone.com. And if you’re looking for some bold color to help you stand out, ER2 Image Group is right here and ready to help.
