The 2 Minute Drill To Get Fans Buying
Imagine yourself as a team’s Marketing Director. It’s game day. Your fans are shuffling near the stadium. They’re fumbling around for their tickets. And just after they’ve entered the general area, they’re looking around to get their bearings for where their gate is among a mass of fellow fans around them. You’ve probably got about […]
Work On Our Own Brand? Whoa. How Do We Do That?
One question we get from people is: Considering how we’re moving so fast in our day-to-day business serving our clients, when do we ever find the time to work on special things for our own brand? Good question. It’s not easy. But we made the effort come together for the ER2 Image Group ( Formerly […]
Hull and Mikita Enjoy One More Banner Night
For so many years, we watched Hall of Famers Bobby Hull and Stan Mikita light up the old United Center as Blackhawks players, including winning a Stanley Cup in 1961. It seemed only right that one day their organization would provide the same thrill in return by honoring them. That day came when, in a […]
Rubbing Elbows with Chicago’s Finest Chefs
Our cooking is more in the “nuke it in the microwave” realm. So how did we rub elbows with Chicago’s finest chefs? Only one thing could explain it – the Illinois Restaurant Association wanted our help in promoting its Chicago Gourmet festival through some striking outdoor signage. This fantastic event held in September showcases more […]
When 14 semi-trailers pull in, it means one of two things.
1) Metallica is making a stop on their world tour. 2) We’re doing truck wraps for Elgin Community College. Many people say they can do vehicle wraps. But the real test of their experience is when they’re asked to wrap a 53 foot semi-trailer. 14 different times. That’s what happened when Elgin Community College came […]
We’ve trained for years to be on this stage.
Each summer, about 600,000 Chicagoland residents pour onto the lawn and pavilion of the Ravinia Festival in Highland Park to hear the likes of Tony Bennett, the Chicago Symphony Orchestra, Jennifer Hudson, Maroon 5 and more. As outdoor festivals go, it’s the oldest and one of the greatest anywhere. ER2 Image Group ( Formerly Signs […]
A look from Switzerland that’s anything but neutral
Switzerland’s Vitra is a furniture company that believes in creating highly attractive yet highly sustainable designs for the home, office and public spaces. Also an exhibitor at NeoCon, Vitra challenged us to produce a signage solution that event attendees couldn’t look away from but also integrated well with the environment around them. Based on […]
Coalesse makes an impression at NeoCon 2011
Coalesse creates beautiful furnishings for sophisticated design and architectural environments as well as home offices – so beautiful that they get awards for these furnishings on a regular basis. So when they wanted to make a powerful impression at the recent NeoCon 2011 show in Chicago, we knew the signage had to be equally impressive. […]
Coalesse makes an impression at NeoCon 2011
Coalesse creates beautiful furnishings for sophisticated design and architectural environments as well as home offices – so beautiful that they get awards for these furnishings on a regular basis. So when they wanted to make a powerful impression at the recent NeoCon 2011 show in Chicago, we knew the signage had to be equally impressive. […]
How to attract 100 hearts on Michigan Avenue
During National Heart Month, Chicago’s most popular street was suddenly adorned with 100 acrylic heart sculptures. A giant Valentine’s Day stunt that was the work of 100 suave Casanovas? No. It was even more worthy cause than love – a month-long campaign from Northwestern Hospital’s Bluhm Cardiovascular Institute to promote heart health awareness, called “Hearts […]
